Friday, 8 May 2009

Puma (P-humor) packaging

(click on image to enlarge)

Had to laugh yesterday whilst examining the latest Puma packaging. Now I'm not sure whether they're totally taking the piss or what, but on the shoe box...

• "Average contents: 2" (But I only wanted a left, I usually wear a boat shoe on the right...)
• "No batteries"
(Oh, really? All my other shoes came with free batteries!)
• "No swimming" (Um?)
• "Product may differ from those shown" (Where? The box is 100% typographic!)
• "Shoes sold in pairs only - sale of single shoes is not permissible"

And there's an "escape" as well, but I'm not sure what that's about?

I chuckles for ages, then turned on the single shoe that differed from the one shown and swam through the escape hatch

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